Overview
MarketBeam’s Ads Manager is designed to bridge the gap between content approval and media execution. This ensures that only compliant, approved assets reach your paid audiences across different social networks.
What It Is
MarketBeam supports your paid media strategy through two flexible integration methods:
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Direct Integration: Seamlessly sync with LinkedIn Campaign Manager and Meta Ads Manager to push approved content directly into your ad accounts.
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Media Trafficking Sheets: For teams working with external agencies or manual setups, you can download standardized media trafficking sheets for a clean handoff to your paid media partners.
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Workflow Adaptability: The system adapts to your existing brand workflows, supporting both internal teams and agency partners with minimal change management.
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Version Control: MarketBeam eliminates version control issues by allowing only approved ad copy and creative to be used in the Ads Manager or trafficking sheets.
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Efficiency: Streamlining the approval-to-execution process reduces the time spent on manual QA and ad rebuilding.
Ad Execution Workflows
Method 1: Direct Push
When using the direct integration, your ads are built entirely within MarketBeam. Once the internal approval process is complete, the ad is pushed directly to the native platform. From there, targeting and budgets are applied directly within the native Ads Manager (e.g., LinkedIn or Meta).
Method 2: Agency Handoff (Trafficking Sheets)
If you work with an external agency that manages your media buying, you can download a Trafficking Sheet from MarketBeam. This sheet contains the final, approved versions of all copy and creative. The agency then uses this sheet to rebuild the ads in their Ads Manager before applying targeting and budgets.
Add-On Feature: This feature requires a specific subscription tier. To upgrade your plan or check your current access, please reach out to [email protected].