Overview

MarketBeam has streamlined the process of managing and creating social media content for Influencers. This feature allows admins to publish content on behalf of executives, internal champions, partners, with the option for content review before it goes live.

Background and Benefits

In the fast-paced world of social media, maintaining a consistent and professional presence is crucial for executives and internal influencers. MarketBeam's executive permission functionality addresses this need by:

1. Simplifying Content Management: Facilitates the creation and management of social media content by authorized team members.
2. Content Review Option: Influencers have the option to review and approve content before it is published.
3. Focused Brand Building: Ideal for continuous brand-building efforts on behalf of executives.
4. Selective Content Distribution: Influencers will not receive general employee posts, ensuring a focused and relevant content stream.

Grant Access to Influencers

1. Adding a New Influencer:

   • In the Users page, when you Add a user, you will see a list of current permissions. Make sure to select "Influencer". A list will display with the permissions set.
     
     
   • Type the email for the user you intend to designate as an Influencer.
     
     

2. Grant Influencer Permission:

   • Search for the user, and click on "Edit Roles & Groups".
     
     
   • Select this option and grant the "Influencer" permission.